Modenas believes it can capture 15% of local motorbike market for financial year 2013 – 14 with its latest 118EFI model.
GEORGE TOWN: Motosikal dan Enjin Nasional Sdn Bhd (Modenas) unveiled Malaysia’s first fuel-injection motorbike Modenas 118EFI in the moped or ‘kapchai’ segment, at DRB-HICOM Autofest 2013 – Northern here today.
The latest variant of Modenast CT motorcycles, the Modenas 118EFI is powered by 120cc Kawasaki engine technology, featuring the latest fuel-injection system technology provided by Synerject, a prominent global automotive company.
The technology has been designed for fuel efficiency and is lauded as environment friendly, fulfilling Euro emission level standard three.
Modenas believes it can capture 15% of local motorbike market for financial year 2013 – 14 with its latest 118EFI model.
Sold at a competitive RM4,755 without insurance, Modenas targets an average sales of 7,000 118EFI units monthly.
DRB-HICOM Group managing director Mohd Khamil Jamil unveiled the motorbike at the three-day autofest (June 28 –30) held at Setia SPICE (formerly PISA) in Bayan Baru.
Present were DRB-HICOM chairman Syed Mohamad Aidid Syed Mustaza, chief operating officer in charge of services and properties Mohamed Razeek Md Hussin and group director in charge of automotive and defence Abdul Harith Abdullah.
Considered as the largest automotive showcase held in Penang, the DRB-HICOM Autofest 2013 – Northern is to promote and market 10 automotive brands under DRB-HICOM to public.
The automotive brands were Proton, Lotus, Audi, Volkswagen, Honda, Suzuki, Mitsubishi, Isuzu, Modenas and BRP Can-Am.
Hundreds of visitors have viewed various cars, four-wheel drives and motorcycles since Friday.
Apart from unveiling of Modenas 118EFI, preview of yet-to-be launched Mitshubishi G4 concept car was another highlight of the highly successful autofest.
The Mitsubishi G4 model is expected to be launched at year end.
Apart from motorsport exhibitions like Modenas bike stunt shows, visitors also took the opportunity to test drive cars of their dreams and experienced exhilarating rides in Lotus sports cars.
As part of its corporate responsibilities, DRB-HICOM contributed RM50,000 to Malaysian Medical Relief Society or Mercy Malaysia to aid humanitarian programmes in Gaza.
It also donated financial aids to Rumah Kanak-Kanak Taman Bakti in Kepala Batas and Penang Children’s Protection Society (CPS).
Mohd Khamil presented the contributions to Mercy Malaysia ex-officio member Dr Jitendra S Tejani, Taman Bakti Home’s society development assistant Hasnizah Hassan and CPS committee member Chandra Veena.
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