Grab Malaysia partners local conservation efforts as part of its Green Programme

 

GRAB Malaysia has expanded its Grab Green Programme, through new partnerships with two leading local conservation initiatives, namely the Kuamut Rainforest Conservation Project in Sabah and WWF-Malaysia’s Mangrove and Marine Mammal Conservation in Sarawak.

The programme, which reaffirms the company’s commitment to environmental protection and community empowerment, enables consumers to take voluntary, simple, collective action to mitigate climate change.

By opting in through the Grab app, they can contribute up to RM0.20 for each ride, or GrabFood and GrabMart order. These small contributions are then pooled and channelled through the purchase of certified carbon credits or donations funding impactful environmental projects in Malaysia and across Southeast Asia.

These conservation efforts include forest and mangrove restoration and the protection of endangered species.

“At Grab, we believe that sustainability starts with collective effort. The Grab Green Programme makes it easy for everyone, from everyday users to driver- and merchant-partners, to play a role in protecting our natural heritage in Malaysia and across the region,” commented Grab Malaysia managing director Adelene Foo.

“Our partnerships with local conservation organisations reflect our continued commitment to create real, measurable impact within the communities and environments where we operate.”

The Kuamut Rainforest Conservation Project protects 83,381 hectares of rainforest in Sabah. It is Malaysia’s first certified nature-based carbon project and is amongst the highest rated projects of its kind globally.

Beyond carbon, the project protects at least 30 threatened species while working to support wellbeing and improve opportunities for the local people living near the project site.

Meanwhile, the Mangrove and Marine Mammal Conservation Project in Sarawak focuses on conserving vital mangrove ecosystems as well as the endangered Irrawaddy dolphins (Orcaella brevirostris) within the Rajang-Belawai-Paloh Delta.

The initiative aims to prevent mangrove loss, rehabilitate degraded areas, and strengthen empowerment of coastal communities for conservation, ensuring the long-term health of Malaysia’s coastal and marine ecosystems.

Grab’s comprehensive sustainability initiatives also leverage the scale of its digital platform across Southeast Asia to build awareness around responsible consumption and make it easy for everyone to go green.

In Malaysia, consumers can opt out of single-use cutlery with their food deliveries to reduce unnecessary waste, while the KLEAN partnership allows users to recycle plastic containers, bottles, and aluminium cans at reverse vending machines (RVMs) in exchange for Grab vouchers, supporting the country’s zero packaging waste goal by 2040.

Grab Malaysia has also launched its first electric vehicle (EV) fleet dedicated to airport rides at the Kuala Lumpur International Airport (KLIA), using BYD M6 seven-seater electric MPVs and a dedicated EV lounge for passengers.

This initiative, aligned with the National Transport Policy 2019–2030, allows passengers to choose low-emission rides while complementing Grab’s regional collaboration with BYD, Yinson GreenTech, and Power-Up Tech to scale EV adoption, accelerating the shift to low-carbon transportation. ‒  Focus Malaysia